Our Story

Welcome to Organically Epic, our journey began with a passion for sustainability and a commitment to eco-friendly products. 

Our founder, Jayne Clark-Denyer, launched Organically Epic’s first dental products in 2018 after being unable to find any dental care that worked for her family. 

As a company, we are dedicated to making a positive impact on both the environment and our community by offering products that are both as sustainable as possible and of the highest quality.

Our story is one of innovation, dedication and a continuous quest to improve and inspire the eco-friendly market. 

Join us as we explore new ways to make a difference, ensuring that our practices are as good for the planet as they are for our customers.


I am a Formula Botanica graduate and have spoken at Professional Beauty, Kings College, Vegan Consumer and trade shows and Women in business events covering a wide range of topics from how to build your beauty business to Conscious Consumerism and how you can be truly sustainable through your dental routine and buying choices.

I founded Organically Epic in 2015 through a need to not only bring the best of the best to market as a distributor but to also educate myself on how Organic and Natural is better for our health and for the health of our planet.

My daughter had an allergic reaction shortly after she was born in 2012 that meant a short stay in hospital. When I was told it was due to a conventional bath wash I was horrified.

Not wanting to do this again to my daughter I overhauled our cosmetic and personal care items, educating myself by consulting with Doctors, Skincare specialists and brand owners about their experiences and expertise. I also enrolled in an organic skincare and body care formulation course.

In 2015 I launched Organically Epic as a distribution business, having no experience of my own to launch my own brand I made it my mission to learn everything that I could about the Organic and Natural market as well as the science behind the amazing Natural and Organic ingredients that we all know and love.

In 2018 we launched our first dental product, the very simple charcoal infused bamboo toothbrush. By the end of 2019 I had stopped distributing other brands to focus on Organically Epic’s dental line.

So much has happened since then. Small business has taken a hit through out the UK in recent years but we are still here, pivoting has become second nature. 

in 2021 we launched the UK’s First Bamboo electric toothbrush, the Sonic  Wave as well as our much awaited Certified Organic, Brightening Antioxidant Toothpaste.  

This year in April, I launched my first two skincare products, our multi use facial oil boosters. With your support, I’ll be able to grow, organically, and launch further skincare products in 2024.